The Miller Road Show: Taking It to the Streets
Since day one, Miller has been known for thinking outside the “blue box.” The Miller Road Show program is no exception.
Way back in 1953, Niels Miller boarded a bus, added a display of welding equipment and took to the streets to call on customers. The rubber really hit the road in 1961, when the company launched its first decked-out semi truck, calling it “the biggest array of welders…ever displayed in a mobile unit.”
The rest, they say, is history! Click on a tab below to find out more…